Then you will know the truth, and the truth will set you free – John 8:32
As a young PR student, one of the first things you’re taught — or should be taught — is that the only thing worse than a lie is the cover up that tends to follow (and lying is pretty bad).
I understand that some of my colleagues are allergic to telling the truth. With the most notable exception of political communication, lying will get the rest of us fired. Continue reading “4 tips for truth telling”
I’ve never conducted a media training or advised someone who wasn’t terrified or frustrated (or both) by the media. And given the branding campaigns media outlets run, I don’t blame them. Whether it’s Anderson Cooper’s promise of “keeping them honest” or just about any news station in every major market declaring that they “get to the bottom of ____” or are on your side.” The Faithful Fourth Estate have fashioned themselves as digital vigilantes, fighting hard for the city.
Kleon mentions the importance of teaching others what you know and not hording your knowledge (a great reminder for bloggers, like me, who need a reminder). I got a request from a former co-worker to look over a resume. I’ve read tons of career blogs both for my own job searches and because my secret second career is to run a career service center at a college or university (*waves at any HR people, I’m available). Continue reading “7 small resume hacks that make a big impact”
While applying for a job today, I had the opportunity to answer some fairly detailed and introspective questions regarding my experience with marketing. I don’t have a marketing degree, nor do I have any “formal” experience with marketing.